Looking for a way to boost employee engagement? Create volunteer opportunities. According to the American Charities 2015 Snapshot, 85 percent of companies do year-round giving. Moreover, the snapshot revealed that employees who attended volunteer events were likely to tell their coworkers about the experience and bring them along next time. Some companies even offer volunteering incentives such as dedicated PTO days or donation matches to encourage employees to participate. Here’s why you should build up your community and your business all at once:
“85% of companies have year-round giving programs.”
Improve employee retention rates
When employees volunteer, they’re able to do something they care about. Employees are more likely to stay with a company that provides them those kinds of opportunities. After all, the ability to give back to the community is just one of the many perks a company can offer to improve a worker’s benefits package.
According to a study performed by Boston College’s Center for Corporate Citizenship, the kind of employee engagement companies reap from community volunteer programs leads to workers having a deeper interest in the company’s overall goals and strategies. This is an important step for any business because it helps employees understand how their own results line up with the company’s progress. This will make performance management and goal setting far easier, as workers already know where their achievements fall within the company’s needs.
Build better employees
One of the greatest things about corporate volunteerism is that it gives your employees a way to give back to the community that builds on their skills and talents. If you can, find a volunteer opportunity that makes use of what your company or workers do on a day-to-day basis. For example, if you run a technical training company, you could reach out to local nonprofits and offer pro-bono training for their staffs. This allows your workers to build their skills while giving back – a win all around.